Nvidia Corp (NASDAQ:NVDA, XETRA:NVD), the US chipmaker, is in talks to invest in Perplexity as part of a funding round that would value the artificial intelligence startup at more than $30 billion, The Information reported on Sunday.
The report, citing people with knowledge of the discussions, said the round would lift Perplexity's valuation by more than 50% from its previous financing a year ago.
Perplexity, which runs an AI-powered search and answer engine, has seen annualised revenue climb to more than $750 million, up from less than $250 million at the start of the year, according to the report.
Part of that growth has been driven by Perplexity Computer, a cloud-based agent that professionals use to automate computer-based tasks.
The Information reported last September that Perplexity had settled on a $20 billion valuation, meaning the company's worth has risen sharply in the space of a year.
Perplexity declined to comment, while Nvidia did not immediately respond to a request for comment.
The startup, which signed a $750 million cloud agreement with Microsoft earlier this year, plans to go public in 2028.
Its backers include Nvidia, Amazon founder Jeff Bezos and Japan's SoftBank Group.
