Jaguar Land Rover has delayed the rollout of several key electric models, including the new Range Rover Electric and a pair of electric Jaguar vehicles, including the much-hyped Type 00 four‑door GT.
The company made the decision to extend testing timelines and in response to market conditions, according to media reports, citing people familiar with the plans.
Customers awaiting the electric Range Rover have been informed that deliveries will now begin in 2026, later than the previously targeted launch at the end of this year.
Two upcoming Jaguar electric models may also face delays of several months.
Along with the 500 jobs cuts revealed earlier in the week, the postponements come amid a softer patch in the group’s US export performance, following tariff-related disruptions, with sales falling 15% in the second quarter, after a temporary halt in US-bound shipments, though relief from a revised trade arrangement has helped ease some of the pressure.
A Jaguar Land Rover spokesperson said the company remains committed to electrification across its portfolio by 2030 and emphasised its flexible product development strategy: “We are committed to the highest standards of design, capability and quality, and we will launch our new models at the right time for our clients, our business and individual markets.”
JLR’s gradual pivot to electric vehicles comes as the UK government has softened its zero-emission vehicle targets, reducing the urgency for manufacturers to hit near-term EV sales thresholds. The easing follows lobbying efforts from several automakers, including JLR.
Internally, the delays are said to allow for more rigorous in-house development as, unlike the Jaguar I-Pace, which was produced by a third party, the new electric models will be fully built by JLR.
JLR's parent, Tata, is also preparing for a later commissioning of a UK battery manufacturing plant in Somerset under its Agratas brand, which is now expected to come online in late 2027, a year later than expected.