SpectrumX Holdings UK Ltd said it has appointed a regional account manager for south-west UK as it continues to grow its sales team amid plans to expand the business further into the UK, Ireland, and Europe.
The healthcare and pharmaceutical company announced the appointment of Sheena Powell as regional account manager, UK South West, from the West Midlands down to Hampshire and west to Cornwall, as well as including South Wales.
Following the launch of hand sanitiser and body wash applications of Spectricept, its proprietary, skin-safe formulation of hypochlorous acid (HOCl) to neutralise antimicrobial-resistant bacteria in healthcare settings within minutes, the company said Powell has been brought on board to drive commercial activity and generate growth.
A former registered general nurse with a master’s degree in infection control and experience in senior marketing and sales roles for healthcare and medical supplies companies, she has been given responsibility by SpectrumX to lead go-to-market and sales strategies in the region.
Most recently, Powell was national sales manager for over five years at Innovation Rehab, a leading UK manufacturer of orthopaedic and podiatry appliances, and southern regional sales manager for Frontier Medical Group, a leading UK manufacturer and supplier of infection prevention and control products.
Chief executive Damien Hancox said: “This hire comes at a crucial time for us, as we are excited to accelerate our sales programme across the UK for our Spectricept product line. We truly believe we have a game-changer in infection prevention utilising our novel formulation of HOCl, and Sheena will be a key part of the team bringing this to the UK market.”