Cosmos Health Inc announced that its line of Sky Premium Life luxury food supplements will be sold on Ronda, the official inflight magazine of Iberian Airlines, a member of the British Airways Group.
Sky Premium Life is a proprietary, luxury and high-quality nutritional supplements brand, with a complete range of vitamins, minerals, herbs and unique formulas, according to a statement.
Rondo is free to the more than 10 million passengers who fly Iberian Airlines every year, the company said. The magazine is available in digital format on the on-board screen, featuring a QR code for ordering on all flights.
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Notably, Ronda’s readership has no shortage of purchasing power, with 85% of readers above the age of 35 and 72% having a higher education degree.
Investors reacted well to the news, sending Cosmos shares 27% higher to $0.42.
“We are excited to be selling our Sky Premium Life products on Iberian Airlines’ in-flight magazine, Ronda.” Cosmos CEO Greg Siokas said in a statement. “Ronda’s upper class and well-educated readership base is the proper customer pool for our Sky Premium Life products.”
The Chicago-based company is continuing to launch products around the world, Siokas said.
“Thus far in 2022, we have successfully introduced our products on Amazon in the United States, United Kingdom, Canada, and Singapore, and have signed agreements to enter Germany and Austria,” he added. “Our key objective remains to grow internationally, as we continue to leverage our robust global logistics and distribution capabilities, while expanding our customer base worldwide.”
Contact Andrew Kessel at andrew.kessel@proactiveinvestors.com
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