ImagineAR Inc. (CSE:IP, OTCQB:IPNFF) announced it is teaming up with SIDEARM Sports, a leading digital fan engagement platform, to deliver immersive college football AR experiences starting in January 2023.
Syracuse, New York-based SIDEARM Sports provides industry-leading software and technology that powers websites, mobile applications, CTV, live stats, video streaming and more for over 1,500 partners.
In a statement, SIDEARM president Jeff Rubin said that the company is “delighted” to expand its product integrations with ImagineAR in a bid to provide fresh and innovative experiences for college athletics fans.
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"This partnership with ImagineAR is a great step forward in enhancing the fan experience while offering a terrific sponsorship activation opportunity for corporate partners,” Rubin said.
Meanwhile, Alen Paul Silverrstieen, CEO of ImagineAR, added: “Partnering with SIDEARM Sports, the premiere college sports technology company, is amazing and truly an honor. College sports has always been one of our target markets where AR is understood and expected to be very successful based upon the fan loyalty and demographics.”
SIDEARM is part of the LEARFIELD group of companies, a media, data, and technology services leader in intercollegiate athletics.
Vancouver-based ImagineAR is a self-publishing augmented reality (AR) platform that enables businesses of any size to create and implement their own AR campaigns with no programming or technology experience.
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