Nextech AR Solutions Corp. (CSE:NTAR, OTCQB:NEXCF) said it has added major upgrades to ARway (CSE:ARWY), its spin-off spatial computing platform which is expected to start trading on the Canadian Securities Exchange (CSE) on October 26.
“I'm very excited to see the rapid progress our team has made in a very short amount of time which can be attributed to the team being laser-focused on the development of our spatial computing platform,” said Nextech CEO Evan Gappelberg in a statement.
READ: Nextech AR secures record $6.7M 3D model purchase order from NASDAQ 100 firm
ARway updates:
Visual Positioning System - QR codes:
- Enhanced image tracking technology provides a meaningful visual marker for users to enter wayfinding and AR experiences
- QR codes are ubiquitous symbols in today’s world and scanning one is synonymous with Augmented Reality activations
- The ARway system provides auto-generated sets of QR codes to be deployed at locations
- Scanning an ARway QR code provides centimeter precise accuracy of persistent AR content including wayfinding destinations, spatial templates and more
- This major upgrade to ARway’s Visual Positioning System (VPS) strengthens ARway’s hardware-free solution, and enhances the ease of implementation and visitor experience
- ARway is appropriately positioned to make an impact on two markets: Indoor Navigation and Spatial Computing
User Experience - Deep-links:
- Users can now launch an AR experience directly by scanning an ARway QR code from their cell phone camera app
- Saves users the time and energy locating a particular app - significantly improving the user experience
- ARway can enable indoor navigation and wayfinding with a seamless user journey that reduces churn and increases the likelihood of an install
Location Intelligence - Monetizing Air Space:
- First version of advertising tools released to position ARway as a spatial marketing platform
- Analytics dashboards provide deep insights on visitor behaviour and content engagement in facilities
- Dwell time and top Points of Interests (POIs), locations and content in spatial maps can be measured
- Customers have access to the right data and tools to monetize experiences in their premises
“Today’s announced upgrades are no small feat and solidify our leadership position as a no-code, VPS platform in the emerging multi-billion dollar spatial computing market,” Gappelberg said, noting: “AR wayfinding when combined with detailed analytics and AR advertising has enormous long-term revenue implications for ARway.
“We are just beginning our journey and already are receiving a tremendous amount of interest from enterprise customers which we expect to close soon.”
The estimated trading date of ARway on the CSE is October 26 and its ticker symbol will be ARWY.
Nextech said it has already begun the listing process for ARway to trade on the Frankfurt exchange and the OTC Market and expects trading on those exchanges within 60 days of its CSE debut.
Upon listing, Nextech will retain an ownership stake of 13 million shares of ARway and distribute 4 million additional shares as a stock dividend to Nextech shareholders.
ARway is a no-code spatial computing platform, with an augmented reality indoor wayfinding solution for large, multi-purpose venues activated with visual marker tracking. Users can access a venue map to navigate to any Point of Interest (POI) with step-by-step directions and interact with rich augmented reality experiences and content. ARway only requires end-users to scan a QR code with their smartphone to activate.
Nextech AR Solutions is the engine accelerating the growth of the metaverse. Using breakthrough AI, Nextech AR is able to quickly, easily and affordably ARitize (transform) vast quantities and varieties of existing assets at scale making products, people and places ready for interactive 3D use, giving creators at every level all the essential tools they need to build out their digital AR vision in the metaverse.
Contact the author at jon.hopkins@proactiveinvestors.com