Fobi AI (TSX-V:FOBI, OTCQB:FOBIF) Inc, a data analytics provider through artificial intelligence to drive customer engagement, revealed that it is supporting Adam Hadwin’s Greater Vancouver Charity Invitational (GVCI) golf tournament with its Checkpoint digital ticketing and engagement solution.
The tournament will be held on September 1, 2022, at Morgan Creek Golf Course and the proceeds will go to the C.H.I.L.D foundation, which seeks to find a cure for children with intestinal or liver disorders.
The event, which was canceled for the past two years due to the coronavirus (COVID-19) pandemic, previously used paper tickets. By implementing Fobi’s Checkpoint solution this year, the organizers have created an end-to-end digital ticketing and engagement solution that makes the registration and check-in process seamless and easy for the attendees.
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They simply download their pass for the event to the mobile wallet that comes in every smartphone. This allows the organizers to scan it when they arrive at the event, using Fobi’s SmartScan software which runs on any mobile phone or tablet.
The Vancouver-based data intelligence and digital wallet pass company noted that Checkpoint also enables the organizers to gain visibility into all their attendees and engage with them. Previously, with paper tickets, the tournament organizers often only got the contact information of the person who purchased a foursome for the tournament.
With Checkpoint, however, the tournament organizers will now get contact information for all attendees. This will enable them to send out regular messages leading up to the event on September 1, keeping the attendees up to date on what’s happening with the event, and any changes to the agenda. There will also be messages sent out to all attendees during the event, letting them know when and where the events are happening.
Fobi said the organizers will also be able to have their sponsors reach out to all attendees, creating another potential revenue stream that will also help increase proceeds to the charity.
GVCI Organizer Gerry Hadwin said: “Fobi’s Checkpoint solution has been a great way to re-launch our tournament after a couple of years off due to COVID. Taking all our paper assets and processes and digitizing them has made it so much easier to manage registrations and check-ins and gaining access to contact information for all attendees is huge for us.”
He added: “In addition, we’re able to keep our attendees up to date and to generate increased proceeds for C.H.I.L.D, which is what this is all about.”
Meanwhile, Fobi CEO Rob Anson said supporting the GVCI charity golf tournament with Checkpoint was an easy decision.
“Our sponsorship with Adam is very important to us, as are the charities that he supports. To be able to help the GVCI organizers create a better attendee experience and generate additional proceeds for C.H.I.L.D. is something that we are very proud of,” he added.
Contact the author Uttara Choudhury at uttara@proactiveinvestors.com
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