Fobi AI (TSX-V:FOBI, OTCQB:FOBIF) Inc has announced the launch of its new Affiliate & Social Influencer Marketing platform for Qples by Fobi as consumer packaged goods (CPG) manufacturers seek to increase the distribution of their offers amid rampant inflation.
The company said it would generate revenue from this platform by selling physical and digital coupon activations to retailers and CPG brand manufacturers.
According to Fobi, the platform provides a valuable means for social influencers to monetize their audience by enabling the distribution of offers at scale across a localized, regional, national, and global scale.
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Bloggers and social influencers will receive a commission for each coupon distributed and redeemed.
Fobi CEO Rob Anson said that to win in today’s competitive environment, it was all about the size and scale of thenet work and this launch immediately increased both exponentially for Fobi.
“Thanks to strategic positioning ahead of 8112, we will now be able to distribute CPG brand coupons into the hands of millions of new consumers and audiences which will ultimately help them save money which is timely given the struggles people are having with inflation today,” Anson said.
“We believe this new launch will also generate significant new line revenue for Fobi.”
Qples by Fobi president, Eddy Watson, added that creating an affiliate network had been a strategic goal of Qples by Fobi.
“To be able to launch this at such a critical time for the CPG retail industry makes me incredibly proud of our team,” he said.
“We have now bolstered an industry-leading marketing solution which enables brands to target and reach their audiences, but we will also now be able to measure and reward the impact that the influencers have on these campaigns.”
Fobi is a cutting-edge data intelligence company that helps its clients turn real-time data into actionable insights and personalized customer engagement to generate increased profits.
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