American Rebel Holdings, Inc. (NASDAQ:AREB) CEO Andy Ross believes the acquisition of Utah-based Champion Safe Company will be a game changer for the company as it grows its brand across the United States.
He expects the $9.9 million transaction, which is expected to close soon, to add more than $20 million in revenues to American Rebel and be accretive to net income.
"They are also our OEM manufacturer (original equipment manufacturer) so they are already building American Rebel safes for us," Ross told Proactive. "Once we finish this acquisition, not only do we get the top line revenue, the bottom line revenue, but we also get (their) three brands: Champion, Superior and Safeguard. And we also inherit the factories that have already been building American Rebel safes."