Endexx Corporation has launched its new Blesswell men’s skincare product line in select Target stores in the US.
The move puts Endexx products into over 8,000 mass retail stores in America.
In a statement, Endexx told shareholders that the launch positions the skincare company as a competitive player in the men’s grooming category.
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“We are confident that ‘the Target Effect’ will have a profound impact on the success and growth of our premium men's skincare line,” CEO Todd Davis said in a statement.
Davis added that Target historically provides affordably priced products of high quality and strong design to its customers.
“The Blesswell men's skincare line uniquely fits into this product platform," Davis added.
Cave Creek, Arizona-based Endexx develops and distributes all-natural, plant-derived topical skincare products.
Contact Susie Strachan at susie@proactiveinvestors.com