X1 Esports CEO Mark Elfenbein joined Steve Darling from Proactive to share news the company has entered into a deal to acquire Tyrus, LLC which is a management company boasting a roster of gamers, content creators and influencers. Elfenbein telling Proactive move open up a new vertical and revenue stream for the company bringing Tyrus’s roster of influencers, appealing to the Gen Z crowd, who are huge on YouTube, TikTok, Twitch and other social media channels.
X1 Esports signs definitive agreement to acquire Tyrus Talent Services