Hapbee Technologies Inc (TSX-V:HAPB, OTCQB:HAPBF) has said an initial study of its Oura Ring sleep tracker backs up feedback that the technology enhances users’ sleep and recovery.
Announcing the results of a five-month survey that was conducted to gather sleep-related user feedback and data while utilizing Hapbee Biostreaming Blends, the company noted that data was collected from Hapbee users who submitted their Oura Ring sleep tracker data. The aim was primarily to quantify the effects of its sleep and relaxation-related blends on users’ sleep patterns, it added.
“I am very enthused by our initial Oura Ring study results as they strongly confirm the self-reported and qualitative feedback we regularly receive from users about how Hapbee enhances their sleep and recovery, critical elements to overall wellness,” the company’s CEO Yona Shtern said in a statement.
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In the first study analyzing the effects of Hapbee Ultra Low Radiofrequency Energy (ULRE) biostreaming technology on sleep outcomes, the company said improvements were seen on a variety of key sleep quality measures. Usage of magnetic signal blends formulated from the digital proxies of ingredients like melatonin and adenosine improved consumer wearable sleep tracker scores for quality of sleep, length of sleep, reduced restlessness, as well as time to fall asleep.
Hapbee said key learnings from the study not only corroborate self-reported improvements from many of its product users but have also enabled the company to develop a series of best practices for optimal results, such as lifestyle routines, which it said are critical to enhancing customer satisfaction. Continued research will inform the most effective uses, timing, and sequencing of signals for improving sleep wellness, the company added.
Overview of the Oura Ring survey
In the study, 31 Hapbee users provided the company with five months of Oura Ring sleep tracker biometric data between September 1, 2021, and March 1, 2022. Data from the participants in the study using the Oura Ring were derived from thousands of sleep sessions while enjoying the company’s sleep signals and blends.
The data was then analyzed based on ten measures and contributors most closely related to sleep, including REM sleep score, restless sleep, total sleep duration, total bedtime, and various subcomponents of sleep score.
Based on the data collected, the analysis revealed statistically significant positive correlations between using Hapbee’s Deep Sleep and BedTime Biostream Blends and improved sleep scores versus the same user biometric data when they did not use Hapbee.
The company said it is noteworthy that the study group’s baseline sleep metrics were already in the Good Sleep range designated by Oura to begin with, and Hapbee use correlated to improvements above those starting points.
It explained that this may be because Oura Ring users are sleep quality conscious and could be using additional tactics to improve their sleep, which was further enhanced by Hapee.
Results of the survey include:
Melatonin (deep sleep) biostream blends
- Sleep score increased from a mean of 77.78 to 81.81 (p<0.0001)
- Rapid eye movement (REM) sleep duration significantly increased by more than 13.5 minutes from 5,390 sec to 6,214 sec (p<0.0001)
- Nightly awake time was substantially reduced by almost eight minutes, indicating that the signal extended the users’ REM sleep, a phase that helps with memory processing and learning and shortened the amount of time users spent awake at night
- Nightly sleep latency was reduced by approximately three minutes from 785 seconds to 609 seconds (p=.0018), indicating that this blend reduced the amount of time users spent trying to fall asleep
Bedtime (adenosine) biostream blends
- Sleep score increased from a mean of 77.93 to 82.87 (p<0.0001)
- Nightly sleep latency was significantly reduced by approximately 3.5 minutes from 778 sec to 564 sec (p=.0054), indicating that biostreaming this signal reduced the amount of time users spent trying to fall asleep
The company noted that the largest improvement in an individual user’s average sleep score and REM score was an increase of 17% and 48%, respectively, in which the Deep Sleep Blend, formulated with the magnetic signal of melatonin, was played.
Oura Ring sleep score:
- 85 or higher: Sleep is optimal
- 70-84: Sleep is good
- Under 70: Sleep is off and lifestyle changes may improve it
Limitations of survey
Hapbee noted that the gold standard of sleep measurement is the polysomnograph or a clinical sleep study. Consumer wearable sleep trackers such as Oura Ring have been validated to approach polysomnograph accuracy; however, consumer-grade equipment still falls slightly behind clinical tools in terms of sleep tracking capability.
The company said the data provided from users was self-reported and lacked consistency across all submissions. The retrospective nature of the data means there was no direction of product usage or sleep tracker usage consistency during the study period. Several user submissions were excluded from analysis due to missing data.
“The $100 billion sleep market is a primary focus for Hapbee, and it offers lucrative opportunities for the company’s future growth,” Shtern concluded. “This is why we are developing a dedicated Sleepbee line of products, including a Sleep Mask and Mattress Topper, anticipated to be made available for our customers later this year. Designed with sleep-oriented form factors, these two development-stage products will be able to deliver the same signals and blends utilized in the Oura Ring survey with the Hapbee Neckband.”
Hapbee is a leading wearable wellness technology platform with a mission to help people improve their well-being and enhance how they feel.
The company has offices in Montreal, Seattle, and Phoenix. Hapbee products are available for purchase at Hapbee.com and through a growing network of authorized Hapbee dealers.
Contact the author at stephen.gunnion@proactiveinvestors.com