NEXE Innovations Inc (TSX-V:NEXE, OTC:NEXNF) announced that it has received an initial order of XOMA Superfoods from Canada's leading distributor of natural health products, Purity Life Health Products LP.
The company noted that Purity has been supplying Canada with high quality natural healthy living products for nearly 40 years, supplying over 7,000 stores from its distribution hubs in western and eastern Canada, making it the largest distributor of supplements and health and beauty products in the country.
Purity supplies all the major retailers in Canada, including Whole Foods, Loblaws, and Sobeys, and has been a major factor in the success of many household natural health product brands, NEXE added.
READ: NEXE Innovations says its NEXE Coffee and XOMA Superfoods single-serve pods now available on Amazon Prime
"We are excited to be working with Purity, a leader in the personal health and wellness space," NEXE president and director Ash Guglani said in a statement. "As an organisation dedicated to improving the lives of Canadians, Purity is the perfect distributor for our line of XOMA Superfoods products, a curated collection of functional superfood beverages. This order is just the beginning; thanks to this distribution channel, consumers will soon be able to purchase our products at thousands of retail locations across Canada.”
The XOMA Superfoods family of functional beverage products include Cocoa Keto, MCT Coffee, Keto Coffee, Matcha Latte, and Turmeric Latte.
"This order represents only the latest step in our ongoing sales strategy," Guglani said. "Between our existing brick and mortar and online sales channels, and the market access that Purity gives us, we look forward to XOMA Superfoods becoming the product of choice for the health and environmentally-conscious consumer."
NEXE is a plant-based compostable technology and advanced materials manufacturer based in British Columbia, Canada. The company has developed one of the only patented, fully compostable, plant-based, single-serve coffee pods in leading single-serve coffee machines.
The company's proprietary NEXE pod is designed to reduce the significant environmental impact caused by single-serve pods, more than 50 billion of which are discarded every year. With over $60 million raised to date from equity and government funding and more than five years of R&D, NEXE is well-positioned to meet the growing demand for environmentally friendly and sustainable products in the single-serve coffee sector and beyond.
Contact the author at stephen.gunnion@proactiveinvestors.com