Psyched Wellness (CSE:PSYC, OTCQB:PSYCF) Ltd has unveiled the official branding and visuals for its Amanita Muscaria line of relaxation products ahead of a spring launch in the United States.
Introduced as the company's flagship product, Psyched Wellness (CSE:PSYC, OTCQB:PSYCF) said it will begin using the brand name 'Calm' for its proprietary Amanita Muscaria extract.
The product, which is being investigated as a sleep-aid, is said to induce feelings of relaxation and balance and should be taken prior to periods of rest or recovery.
READ: Psyched Wellness receives GRAS approval for Amanita Muscaria extract; gets green light to bulk produce, market products in the US
"The Calm product visual is a beautiful, gender-neutral design that we loved from the moment we saw it," says Psyched's chief executive officer Jeffrey Stevens in. a statement. "But we wanted our shareholders and customers to be involved in the selection process for Calm's look and feel."
"Their ideas and perspective matter to us, and they helped us make the decision about the look of Calm going forward. It was such a great process, full of lively conversation and incredibly thoughtful input. From this dialogue, we are excited to boldly step into the future together," he added.
Psyched Wellness is a Canadian-based health supplements company dedicated to the distribution of mushroom-derived products and associated consumer packaged goods.
The cmpany's objective is to create premium mushroom-derived products that have the potential to become a leading North American brand in the emerging functional food category. It is in the process of developing a line of Amanita Muscaria-derived water-based extracts, teas and capsules designed to help with three health objectives: promote stress relief, relaxation and assist with restful sleeping.
Contact the author at jon.hopkins@proactiveinvestors.com