Phunware Inc (NASDAQ:PHUN) has announced that the United States Patent and Trademark Office (USPTO) has issued a Notice of Allowance for the company's patent application US10038972B1 entitled "Monitoring Outdoor and Indoor Regions with Mobile Devices."
The Austin, Texas-based company noted that the new patent allowance further “strengthens, expands and protects” the company's core patent portfolio underlying its Multiscreen-as-a-Service (MaaS) platform.
Phunware said the newly allowed patent expands various embodiments of the company’s existing patent family for monitoring a user who crosses from an outdoor location via Global Positioning System (GPS) to an indoor location via high, or low density Wi-Fi networks, physical or virtual beacons, or both, seamlessly.
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“Broadening the definition of what this family of patents covers allows us more options and alternatives to monetize this valuable intellectual property (IP) asset either through commercial licensing or legal enforcement,” Tushar Patel, EVP of Corporate Development at Phunware, said in a statement.
“Customers who already license our existing MaaS platform also benefit in parallel from dramatically more precise indoor and outdoor tracking and triggering technology versus our global competitors, including both proximity and sub-one-second blue dot use cases and features,” he added.
Phunware highlighted that the new patent allowance boosts and protects the company’s core patent portfolio underlying its Multiscreen-as-a-Service platform, including:
- Software Development Kits (SDKs), comprising Location Based Services (LBS), Mobile Engagement, Content Management, Analytics and Audience Monetization
- Mobile Application Framework, comprising pre-integrated iOS and Android software modules for building in-house or channel-based mobile application solutions
- Cloud-Based Vertical Solutions, comprising pre-integrated iOS and Android mobile application portfolios for healthcare, corporate campus, advocacy, retail, hospitality, smart city, residential, media & entertainment, aviation and other vertical market segments
- Knowledge Graph and Data, comprising real-time mobile audience targeting, reach, engagement and monetization for 1:1 insights and interactions globally at scale
More information on Phunware's complete portfolio of patents can be found here.
Phunware is an integrated enterprise software platform for mobile that provides companies products, solutions, data and services to engage and monetize their mobile application audiences on a global scale. The firm’s Multiscreen-as-a-Service offerings include engagement, management, and monetization initiatives that help top brands create category-defining mobile experiences.
Contact the author Uttara Choudhury at uttara@proactiveinvestors.com
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