Nextech AR Solutions Corp. (CSE:NTAR, OTCQB:NEXCF, NEO:NTAR) has announced the launch of two new Software as a Service (Saas) solutions, ARitize Swirl for ecommerce and ARitize Social Swirl for social media advertisements.
“We are very excited to launch ARitize Swirl and ARitize Social Swirl. These two new 3D/AR solutions are part of our bigger mission which is to be the first vertically integrated AI powered 3D model factory for the metaverse,” Nextech CEO Evan Gappelberg said in a statement.
ARitize Swirl is a self-serve platform that allows for the creation and management of clickable 3D and AR banners for ecommerce websites and is supported by Shopify (TSX:SH., NYSE:SHOP), WooCommerce, BigCommerce and Magento.
Meanwhile, ARitize Social Swirl is a SaaS solution which creates social media ads using AR filters designed to work with client’s existing 3D models. This new product paves the way for another revenue stream tied to ecommerce advertising by offering a simple no-code-required integrated way for the company’s 3D models to be used for immersive ads on Instagram, Snap and Meta.
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Nextech said the two new SaaS offerings complement its existing ARitize 3D studio of products, where clients manage their 3D models for ecommerce, and then take those same 3D models and put them in 3D banner ads, and run 3D AR social ads.
“The ability for our clients to create banners and social media ads using their existing 3D models means that our clients don’t need to hire outside agencies, 3D modelling companies or other tech providers in order to integrate their 3D models across their various platforms,” said Gappelberg.
Nextech said the new products further solidifies its position as the premier provider of 3D modeling solutions for ecommerce and the metaverse.
“Using our technology, we provide our clients with the one-stop solution to do it themselves. Today’s news is just another building block that adds to our revenue potential with a highly profitable SaaS offering, which is great for our growing business,” Gappelberg concluded.
ARitize Swirl
An ARitize Swirl is a rotating 3D asset on the header or page of an eCommerce website. In a few simple steps, any customer can create a fully interactive ARitize Swirl 3D/AR banner using their existing 3D models, and embed them into their eCommerce website to create 6X higher purchase intent, increase conversions and click-through rates.
Nextech said the ARitize Swirl self-serve creator tool is an upsell opportunity for existing ARitize 3D clients, and allows for the creation and management of 3D and AR banners for their eCommerce websites, highlighting the products that clients wish to promote. All of the client’s ARitize 3D models are accessible through this platform.
ARitize Social Swirl
ARitize Social Swirl is a social media AR filter designed to promote and visualize eCommerce products in an interactive and shareable way. Available for Instagram, Meta, and Snapchat, ARitize Social Swirls are designed to create new engagement opportunities for customers, the company said.
ARitize Social Swirls is a managed service where Nextech creates ads for clients with their existing 3D models, or from Nextech’s existing list of AR templates, to be advertised on the client’s Instagram, Facebook and Snapchat.
Nextech also creates custom filters to match client’s branding. When users click on the ad, they are able to see the product in 3D in their space, giving the user the ability to experience and interact with the product, before sending them to the client’s website to purchase the
product.
The company gave an update on previously announced appointments, saying Chris Burton, head of global sales, and Bradley Gittings, VP investor relations, have both departed the company to pursue other opportunities.
Contact the author at jon.hopkins@proactiveinvestors.com