Safe-T Group (NASDAQ:SFET) Ltd said it has launched Ad Blocker Pro, a new anti-Malvertising (malicious advertising) product available for Apple iOS users, building on the growing success of its consumer subscriber business.
The company, a global provider of cybersecurity and privacy solutions, said Ad Blocker Pro bridges the gap between its consumer privacy and cybersecurity offering by providing two layers of protection - protecting users' privacy by blocking ads and securing their devices from malvertising.
“Since our entry into the consumer market just over six months ago, we have successfully introduced a series of products which have quickly attracted thousands of paying subscribers,” CEO Shachar Daniel said in a statement.
“Ad Blocker Pro represents the next step in our ongoing commitment to the development of advanced protection and privacy tools designed to address the rapidly evolving threats and malicious attacks now impacting millions of consumers today,” he added.
READ: Safe-T Group and partner to advance development and sales of its Zero Trust Network Access technology ZoneZero
The company noted that malvertising injects malicious or malware-laden advertisements into legitimate online advertising networks and webpages.
By combining privacy and cybersecurity features, Safe-T explained that Ad Blocker Pro blocks the latest threats such as malware, spyware, and phishing from targeting iOS users while browsing.
The app blocks all ads, together with their malicious elements, that may be activated when clicking on innocent-looking ads. By not displaying advertisements, it said the app prevents iOS users from being targeted by these threats. In addition to increasing a user's privacy, ad blocking can increase browsing speeds and lower data transfer costs, the company added.
Safe-T said the Ad Blocker Pro app is now available for download from the Apple App Store for iOS devices using the Safari browser.
As a global provider of cybersecurity and privacy solutions, Safe-T Group (NASDAQ:SFET) operates in three distinct segments: enterprise cybersecurity solutions, enterprise privacy solutions, and consumer cybersecurity and privacy solutions.
The company’s cybersecurity and privacy solutions for consumers provide a wide security blanket against ransomware, viruses, phishing, and other online threats as well as a powerful, secured and encrypted connection, masking their online activity and keeping them safe from hackers. It also has the ZoneZero cybersecurity solutions for enterprises, designed for cloud, on-premises and hybrid networks.
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