Paltalk (NASDAQ:PALT) Inc announced that it has partnered with New York City-based growth marketing firm NoGood to accelerate user acquisition for its Paltalk application.
The company said the targeting of new users is expected to lead to an increase in subscribers and revenue.
“NoGood has been instrumental in helping many startups and scaleups dramatically increase their traffic, conversion and users,” Paltalk CEO Jason Katz said in a statement.
READ: Paltalk rolls out new content moderation software to ensure safe online user experience
“One of the goals from our capital raise in the fourth quarter is to carefully increase our marketing efforts in order to provide a meaningful contribution to users and revenue,” Katz added.
Paltalk noted that NoGood specializes in user acquisition with expertise in Search Engine Optimization (SEO), content marketing, SEM/PPC, social ads, Conversion Rate Optimization (CRO), email marketing, video marketing, SMS marketing and performance branding.
Nasdaq-listed Paltalk is a communications software innovator that powers multimedia social applications. Its product portfolio includes Paltalk and Camfrog, which together host one of the world’s largest collections of video-based communities.
The company's other products include Tinychat and Vumber. Paltalk has an over 20-year history of technology innovation and holds 18 patents.
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