Hapbee Technologies Inc (TSX-V:HAPB, OTCQB:HAPBF) announced that it has signed a marketing partnership with Veritone One, a leading full-service performance-based audio and influencer advertising agency and a wholly-owned subsidiary of Veritone Inc. (NASDAQ:VERI).
As part of its growth strategy, Hapbee said it entered into the partnership to grow its user base and expand its reach to consumers looking to improve their wellness. Veritone One will provide near real-time actionable insights across multiple media types to drive the highest return on investment possible for the company.
"Given their unique ability to provide consumer reach through different types of digital media, we are excited to announce this partnership with Veritone One," Hapbee CEO Yona Shtern said in a statement.
"Veritone One can provide expansive reach to new consumers in the wellness space with their AI-powered technology. As a result, we believe that this partnership will enable us to raise more awareness about our products, resulting in increased brand visibility and a growing user base for Hapbee,” he added.
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Powered by aiWARE, the world's first operating system for artificial intelligence (AI) that orchestrates a diverse ecosystem of machine learning models to transform audio, video, text, and other data sources into actionable intelligence, Hapbee said Veritone One will provide customizable near real-time reporting insights and visualizations.
Clients of Veritone One will gain much-needed actionable intelligence from their campaign performance, integrated media plans and creative delivery, providing unmatched transparency and efficacy, the company added.
"Hapbee has a unique and one-of-a-kind wellness technology product that could benefit the lives of many if it reaches a wider audience," said Zeus Peleuses, chief growth officer of Veritone and co-founder of Veritone One.
"At Veritone One, we have worked with some of the world's most recognizable brands, and we have helped them optimize their media outreach. We plan to leverage our proprietary technology solutions in crafting and delivering a powerful message for Hapbee and assist them in completing their mission to help people enhance their mental wellness."
Hapbee is a wearable wellness technology company that aims to help people enhance how they feel. Powered by patented ultra-low radiofrequency energy (ulRFE) technology, the company's product delivers low-power electromagnetic signals designed to produce sensations such as Happy, Alert, Focus, Relax, and others.
The company has offices in Montreal, Vancouver, Seattle and Phoenix.
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