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Tech

MySize launches FirstLook Smart Mirror, its ultimate omnichannel solution for retailers

FirstLook Smart Mirror is an interactive, mirror-like touch display that provides shoppers in physical stores with an enhanced, online shopping experience and contactless checkout

MySize Inc has announced the availability of its FirstLook Smart Mirror, an interactive, mirror-like touch display that provides shoppers in physical stores with an enhanced, online shopping experience and contactless checkout.

The MySizeID FirstLook Smart Mirror was introduced and garnered a positive reception recently at the National Retail Federation (NRF) 2022: Retail's Big Show on January 16-18, 2022 at the Jacob K. Javits Convention Center in New York.

In partnership with GK Software, MySize said it has already integrated the MySizeID solution to coud4retail by GK Software, and the now lunched MySizeID FirstLook Smart Mirror provides an interactive, mirror-like touch display that allows brands to provide in-store customers with an enhanced, online shopping experience, contactless checkout and get the recommended size.

READ: My Size announces appointment of Javier Brandwain as its first-ever chief commercial officer to accelerate revenue growth

GK Software has more than 359,000 installations in over 65 countries, as a major player in the international market for retail solutions.

"The MySizeID FirstLook Smart Mirror has the potential to revolutionize the fashion retail buying experience in the store. It is our first product solution addressing in-person retail shopping,” said MySize CEO Ronen Luzon in a statement.

“The MySizeID AI-driven measurement and data algorithms drive the FirstLook Smart Mirror in helping increase sale conversions and reduce returns at the physical store retail environment. The retail price ranges between $8,000-$12,000 up front plus a $160 recurring monthly service fee (the price range is based on features, such as speakers, camera, frame and stand). Our sales team and partners are looking forward to demonstrating it for existing, new and prospective clients."

The MySizeID FirstLook Smart Mirror seamlessly fits into any retail environment, whether in the fitting rooms (version with no camera) or other high-traffic, strategic locations.

Highlight capabilities of the FirstLook Smart Mirror include:

  • 3D "Try-it-on" interactive avatar experience. Life-like, personalized display of an item's exact fit on each customer's body.
  • Personalized and highly accurate size recommendations by MySizeID. Shoppers scan a barcode in-store and receive a size recommendation for the specific apparel item, via their MySizeID profile.
  • Third-party POS systems integration. Access and share data on inventory, sizing, and pricing.
  • Styling recommendations. Provide upsell opportunities with "complete-the-look" styling and apparel personalized recommendations. All based on available inventory and shoppers' preferences.
  • Contactless "select and collect" at the register feature. Selected items are brought to specific POS locations within the store (SmartMirror kiosk, Checkout point, fitting room, etc.), for a seamless, hassle-free checkout.

MySize is the developer of unique sensor-based measurement technology and the owner of several patented algorithms that capture and calculate measurements in different ways. The company's technology is one of a kind in its agility, fitting our algorithm to different markets and verticals.

MySize is helping e-commerce retailers on multiple platforms, such as Shopify (TSX:SH., NYSE:SHOP), WooCommerce, Bitrix, and LightSpeed, alongside leading brands such as Levi's, Speedo, US Polo, and Boyish Jeans.

Contact the author: patrick@proactiveinvestors.com

Follow him on Twitter @PatrickMGraham

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