Tiidal Gaming Group Corp (CSE:TIDL) announced that its wholly owned subsidiary Sportsflare has struck a partnership with EveryMatrix Group to integrate Sportsflare's proprietary betting solutions into EveryMatrix's technology platform.
With over 120 clients across several countries and multiple licenses in various regulated markets, EveryMatrix focuses on delivering iGaming solutions for casino operators, sportsbooks, and betting-related affiliate companies.
As a result of the partnership, Tiidal Gaming said EveryMatrix will integrate Sportsflare's esports Betbuilder into its OddsMatrix solution.
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Sportsflare's Betbuilder is the first and only same-game parlay solution in the global esports industry. It implements advanced algorithmic pricing technology by leveraging Sportsflare's proprietary artificial intelligence (AI) models to accurately account for any combination of events.
In addition, Tiidal Gaming noted that the partnership represents the first part of a long-term collaboration between Sportsflare, EveryMatrix, and HUDstats, a leading esports data provider.
"Given our strong proprietary technology infrastructure, our focus is to expand our operations by growing our product reach and we are pleased to partner with EveryMatrix," said Max Polaczuk, chief technology officer of Tiidal Gaming, in a statement.
"Betbuilder is designed to offer high margins for operators as compared to industry standards while amplifying the bettor experience through increased customer engagement. The integration of Betbuilder with EveryMatrix's iGaming platform enables us to scale up the global distribution of one of our advanced technology solutions that is the first of its kind in the esports industry."
Overview of the Betbuilder platform:
- Higher margins for operators
- Innovative player proposition markets with unique betting options for "most kills", "k/d ratio", and more
- Produces millions of combinations for in-game outcomes
- Increased level of engagement for fans
Tiidal Gaming is a leading media and technology platform enabling next generation engagement in esports and gaming. It is positioned at the intersection of gaming, media, and betting and enables its partners to create positive, engaging, and immersive fan and consumer experiences.
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