Nextech AR Solutions Corp has announced that brands now have the ability to mint non-fungible tokens (NFTs) of their 3D models and human holograms created by the company’s technology.
The company said it is also preparing to launch in the second quarter of 2022 the capability to showcase these NFTs in any Metaverse, including the Mini-Metaverses created with Nextech’s Metaverse creator app, ARitize Maps.
Nextech said it sees this new 3D model-to-NFT capability as a significant market opportunity, as more and more brands continue to enter the Metaverse and are looking for ways to engage consumers and convert their products to 3D.
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Nextech currently has what it believes is the world’s leading 3D modeling factory ARitize 3D, which enables retailers and manufacturers to turn their existing 2D product images or CAD files into high-quality 3D AR content.
The company's end-to-end solutions includes a number of 3D/AR visualizations such as product hotspots, animations, 360+ exploded views, 3D swirl ads, configurator, 3D carousel, virtual staging, and room decorator.
Currently, the company said it is assisting numerous brands as a managed service, with the capability of selling the NFT with unlockable content on third-party marketplaces, such as OpenSea, Rarible, and others. However, in the 2Q with the rollout of its Metaverse Studio, minting 3D models created with ARitize 3D will be native to the platform and offered as another software-as-a-service (SaaS) offering.
“As our 3D factory is rapidly gaining momentum with daily new customer wins, we strive to continue to offer state-of-the-art enhancements to our platform which is exactly why we are bringing to market the ability to mint a 3D model as a NFT,” said Nextech CEO Evan Gappelberg in a statement.
“We view this as an exciting new market and large potential revenue opportunity for Nextech. As we enable our 3D models to be showcased as NFT’s in metaverses created with our spatial mapping SDK ARitize Maps we offer a very unique value proposition for brands, businesses, and independents.”
He added: “For example a creative artist could turn their artwork into digital 3D models, mint those 3D models into NFTs, and then showcase their NFT artwork in a metaverse museum all powered by Nextech. Or a brand can turn a product into a 3D model, mint the 3D model and control that 3D model all through the supply chain, offering the manufacturer a way to elevate the consumer experience and maintain brand control and integrity into the metaverse.”
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