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Software & services

BlueRush says its CEO Steve Taylor has been accepted into invitation-only Forbes Technology Council

The Toronto-based company said Taylor was vetted and selected by a review committee based on the depth and diversity of his experience

BlueRush Inc said that its CEO Steve Taylor has been accepted into Forbes Technology Council — an invitation-only community for world-class chief information officers, chief technology officers, and technology executives.

The Toronto-based company said Taylor was vetted and selected by a review committee based on the depth and diversity of his experience.

Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.

READ: BlueRush announces partnership with Doxim, a leading customer communications management and engagement technology provider

"We are honored to welcome Steve into the community," said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Technology Council. "Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world."

As an accepted member of the council, Taylor has access to a variety of exclusive opportunities designed to help him reach peak professional influence. He will connect and collaborate with other respected local leaders in a private forum.

The company shared that its CEO will also be invited to work with a professional editorial team to share his expert insights in original business articles on Forbes.com, and to contribute to published Q&A panels alongside other experts.

"I am honored to join the Forbes Technology Council and look forward to sharing my expertise and leadership with the member community," said Taylor in a statement.

He added: "BlueRush has a proven track record in helping customers implement digital solutions that provide a personalized, authentic, and engaging client experience. I am confident that being part of the council and collaborating with respected business leaders will help BlueRush continue to deliver a world-class customer experience solution."

Taylor will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils member concierge team, the release noted.

BlueRush develops and markets IndiVideo, a disruptive, award-winning interactive personalized video platform that drives return on investment throughout the customer lifecycle, from increased conversions to more engaging statements and customer care. IndiVideo enables the company clients to capture knowledge and data from their customers' video interaction, creating new and compelling data-driven customer insights.

Contact Ritika at ritika@proactiveinvestors.com

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