Cloud DX Inc (TSX-V:CDX, OTCQB:CDXFF) Inc. revealed that under an agreement executed in August this year, it has officially launched its Maternal Health Track (MHT) program on e-commerce site babydoppler.com.
MHT is a guided self-care program that encourages expectant mothers to monitor their blood pressure using Cloud DX Connected Health technology. Pregnant women receive notifications of irregular readings, vital-sign report printouts, and direct access to Cloud DX's virtual support team.
In a statement, Maryland-based neurology technician and high-risk expectant mother Andrea León, 27, said: "As an expectant mother with a high-risk pregnancy, I am so grateful for this product. With less frequent specialist appointments in my second and third trimester, being able to monitor my vitals at home gives me so much peace of mind.”
READ: Cloud DX announces launch of its patient-first program and new contracts with Home Medical Providers
“As a high-risk pregnant woman (and having been diagnosed with COVID-19), there are days where I don't feel hundred percent and it feels hard to stay on top of everything else already happening - with Maternal Health Track, it's so simple for me to check blood pressure. Managing my vitals at home puts me in control. MHT is something every high-risk pregnant woman should use."
Meanwhile, Cloud DX founder CEO Robert Kaul noted that since the 1990s, the “prevalence of maternal hypertension has been increasing, from 5% to 8% of pregnancies today.”
“According to Stanford University, maternal hypertension is the second leading cause of maternal deaths in the United States. That statistic could be reduced with better real-time monitoring, especially since high BP usually presents no symptoms. We want to help more moms and their babies with MHT so that they can stay on top of their vitals," said Kaul. "In making healthcare better for everyone, we need to ensure we bring healthy babies into this world and that starts with great maternal and prenatal care."
The Waterloo, Ontario-based company said it had received “positive initial feedback” and anticipates “steady sales growth” over the next two to three quarters, furthering its cash flow positive goal “to exceed 9,000 enrolled patients across all verticals, including revenues from business-to-consumer (B2C) and business to government (B2G) channels.”
In addition, the firm said the MHT program for pregnant women has expanded its reach to "include 600,000 potential customers per year."
Cloud DX (TSX-V:CDX, OTCQB:CDXFF) is hosting an investor meeting at noon on December 8, 2021. Participants can register here. The management will delve into virtual care as a platform and associated revenue streams, such as this direct-to-consumer channel.
The Canadian company’s Connected Health remote patient monitoring platform is used by healthcare enterprises and care teams across North America to virtually manage chronic disease, enable aging in place, and the delivery of hospital-quality post-surgical care at home.
Contact the author Uttara Choudhury at uttara@proactiveinvestors.com
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