Versus Systems Inc. (NASDAQ:VS, CSE:VS) has announced that it is powering the interactive in-venue fan engagement experience for the National Hockey League’s Anaheim Ducks at the team’s home games at the Honda Center in Anaheim, California.
The Ducks renewed their partnership with Versus to use the XEO platform, as well as the company’s professional services, for the 2021-22 season and the 2022-23 season, the company said in a statement.
"We are looking forward to making Ducks home games even more fun for their fans this year, and in the years to come,” said Matthew Pierce, founder and CEO of Versus Systems.
"Versus is proud to work with the world’s most exciting teams, leagues, and live events to bring interactivity, engagement, and real-world rewards to fans all across the globe," added Pierce.
The Anaheim Ducks were born in 1992 and are one of 32 NHL franchises located throughout the US and Canada. They have played to over 90% capacity crowds in their history at the 17,174-seat Honda Center. In June 2005, the Ducks franchise was purchased by Orange County residents Henry and Susan Samueli.
Versus said the home games will be even more fun and engaging in 2021 and beyond with the addition of the Versus fan engagement technology. Ducks fans can enjoy interactive games and in-venue experiences before, during, and after the game, both on their mobile devices and through the main video board displays.
Versus Systems has been disrupting the conventional advertising landscape with an innovative choice/reward model. The company makes live events, games, shows, and apps more fun to watch and play by adding interactive games, polling, trivia, predictive elements, and other win conditions to existing entertainment, whether in-venue or online.