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The Markets
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The Markets
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Software & services

Blackbird launches 'Powered by Blackbird' licensing initiative

'Powered by Blackbird' is the ideal path for traditional video companies migrating their on-premise infrastructure to the cloud, Blackbird said

Blackbird PLC (AIM:BIRD, OTCQX:BBRDF), the cloud-native video editing platform operator, launched its core technology licensing solution, 'Powered by Blackbird'.

The solution will enable advanced cloud-native functionality and drive major efficiencies for video companies.

By licensing the company's core video technology and being 'Powered by Blackbird', companies can build their own cloud-native video platforms including frame-accurate, renderless editing in a browser with bandwidth from just 2 Mb/s (megabits per second).

"Organisations can be 'Powered by Blackbird' to provide unparalleled access, navigation and management of video content, leapfrogging traditional application workflows," Blackbird said in a statement..

"This is a step-change in the Blackbird story and the evolution of video in the cloud. The world increasingly needs efficient and workable technology as migration to the cloud accelerates and global video production skyrockets,” said Ian McDonough, the chief executive officer of Blackbird.

"Blackbird's proven and patented technology enables advanced editing and manipulation in the cloud whilst reducing infrastructure costs by up to 75% versus traditional cloud-based platforms. Vitally, as the planet moves to net-zero carbon, Blackbird is able to operate at less than 10% of the carbon footprint of its competitors. Those companies who license 'Powered by Blackbird' will realise these efficiency savings, rapidly improve functionality, move to efficient cloud-native workflows and reap the benefits of being truly SaaS," he added.

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