PlantX Life Inc, a leader in the plant e-commerce space, announced that it will launch as a seller on Amazon.com, Inc's Amazon Marketplace, which has millions of monthly unique visitors.
The Vancouver-based company said it will be launching both Canadian and United States online stores on the popular multinational e-commerce platform. “The company will utilize the Amazon Marketplace platform and back-end infrastructure to list and sell its plant-based items, as well as to fulfill customer orders,” said PlantX.
In addition, PlantX will have access to Amazon's well-established fulfillment resources, customer service and extensive network of affiliates.
"We recognize the potential of joining Amazon as a third-party seller on its platform," PlantX CEO Lorne Rapkin said in a statement. "Being active on Amazon Marketplace means that we will be able to leverage Amazon's world-class e-commerce resources."
READ: PlantX Life sees its 1Q revenue surpass C$4M on rising product demand
PlantX styles itself as the digital face of the plant-based community with a one-stop destination for all things plant-based, like an online shop and meal delivery services. The online shop houses over 5,000 vegan products, and its recently-added meal service delivers chef-created dishes straight to the doors of western Canada. All in all, the company offers more than 10,000 plant-based products.
"Launching on the Amazon platform is a great opportunity to boost access to our plant-based brands and products," said PlantX Founder, Sean Dollinger. "We are particularly excited about adding PlantX private label products to this new platform as we believe it will increase our impact as we expand our in-house brands."
In addition to offering meal and indoor plant deliveries, PlantX has plans to expand its product lines to include cosmetics, clothing and its own water brand.
Contact the author Uttara Choudhury at uttara@proactiveinvestors.com
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