Skyfii Ltd (ASX:SKF, OTC:SFIIF) has strengthened its board with the appointment of Kirsty Rankin as a non-executive director and John Rankin as an executive director.
Kirsty Rankin’s knowledge in the digital marketing sector and global experience including the US markets provides a unique skill set as Skyfii continues to expand in offshore markets.
John Rankin, who is no relation to Kirsty Rankin, has been chief operating officer of Skyfii since 2016 and has more than 17 years of experience in technology, media, advertising and the property industry, 12 of which were spent in senior and executive leadership positions.
“Diversity of experience”
Skyfii chairman Andrew Johnson said “We are delighted to welcome Kirsty and John to the board of Skyfii.
“As we continue to grow our business worldwide, these changes to the composition of the company’s board will ensure we have the right skill set, diversity of experience and corporate governance capabilities to execute on our continuing and successful rate of growth.
“Kirsty’s deep skillset in digital marketing and offshore experience broadens the already wide range of skills and experience exhibited by our current directors.
“John, as part of the executive leadership team, has vast experience of our business and customers and his inclusion on the board will ensure we retain the right balance of executive and non-executive experience.”
Executive in data-driven digital marketing
Kirsty Rankin is an experienced senior executive in the data-driven digital marketing sector and was most recently senior vice-president Product Development, Data and Services for Mastercard (NYSE:MA), based in New York.
Prior to her six years at Mastercard, she was joint-CEO of Pinpoint Pty Ltd a leading Asia-Pacific loyalty and marketing company with more than 500 employees, six regional offices and a range of blue-chip clients that included Qantas, Westpac, Visa (NYSE:V), Telstra, Myer and Citibank.
Kirsty Rankin is a Member of the Australian Institute of Company Directors and has previous board experience, sitting on the board of the Digital Commerce Alliance (US) and Association for Data Driven Marketing & Advertising (AU).
GPT GROUP (ASX:GPT) positions
Prior to joining Skyfii, John Rankin worked at GPT Group where he held two director-level positions.
Before GPT, John spent five years in the United Kingdom at an out-of-home media company, oOh Media, as general manager.
He is a Member of the Australian Institute of Company Directors, a committee member of the Property Council Academy of Australia and holds a Bachelor of Business and an MBA.
Lincoln Brown steps down
The board changes come after Lincoln Brown stepped down as a non-executive director of the company.
Johnson said: “Lincoln’s experience in the fields we operate in and his presence in the USA market has been of great value as the company has continued to expand our product offering and global footprint. I would like to thank Lincoln for his efforts and wish him well in his future endeavours.”
Omnidata intelligence company
As an omnidata intelligence company, Skyfii collects and analyses billions of data points each month from a range of venue types across five continents.
Its SaaS cloud-based solution, the IO Platform, helps venues visualise, measure, predict and influence customer behaviour, creating better experiences for their visitors and customers.
- Ephrems Joseph