PlantX Life Inc and its wholly-owned subsidiary Bloomboxclub Limited have partnered with The Walt Disney Company (NYSE:DIS) Limited for a unique UK-based campaign to celebrate the release of Disney's new film, Jungle Cruise.
Bloombox is a digital greenhouse company that sources and curates a tailored plant experience. Offering UK customers an easy e-commerce platform that sells and delivers indoor plants directly to your home.
The co-branded campaign, will see Bloombox commemorate the adventure-filled film, with the launch of a new Amazonian plant collection, included in the honorary collection are snaky trailing plants, exotic trees and even Jungle Cruise inspired terrariums.
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Bloombox is also conducting a social media campaign as well as a "Hunt for the Healing Tree" treasure quest on its website.
Sean Dollinger, founder of PlantX, called the partnership: "Truly a momentous opportunity to celebrate plants and their integral role and impact across the film industry.”
"We are beyond thrilled to have Disney's support in sharing the Bloombox exotic plant collection with our community," he said in a statement.
Members of the Bloombox wellness community will be able to access a 10% discount using code "JUNGLE10" at checkout. The promotion will run through to August 31, 2021.
"We believe connecting with nature is invaluable for all ages," said Laura Dinnage, Bloombox Club CEO. "That's why we were so excited to get involved with Disney's campaign and introduce a new generation to plants! Our new Jungle Cruise inspired terrarium is the perfect activity for kids this summer, and we've got many more exotic plants, just launched at Bloombox Club UK."
Jungle Cruise is now playing in theatres and can also be viewed on Disney+ with Premier Access.
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