Marble Financial Inc. (CSE:MRBL, OTC:MRBLF) said it has signed an Application Programing Interface (API) licensing agreement with Citadel Mortgages to provide their customers direct access through Marble Connect to the company's proprietary financial wellness platform, MyMarble.
With the recent introduction of Marble’s revolutionary B2B product utilizing detailed risk assessment, consumer financial data, and a fully functional business & consumer portal, Marble Connect offers Canadian businesses a new turnkey marketing, education, and products solution for the broader audience of consumers looking to execute on more future business to connect through Marble’s financial fitness platform.
Citadel Mortgages is one of the largest full-service Mortgage Brokerages with professional Mortgage Agents & Mortgage Brokers servicing across Canada. The introduction of Marble Connect to Citadel’s existing and ongoing customer base presents a new growth channel of opportunity to empower more underserved Canadians to become financially secure and mortgage-free sooner, the company said
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“We are extremely excited to be introducing our API solution, Marble Connect with one of Canada’s largest Mortgage Brokerages, Citadel Mortgages,” says Doug Tanner, Marble’s VP of Corporate Development in a statement. “Like Marble, they have a fantastic vision in helping Canadians achieve their financial goal efficiently and effectively.”
Under the terms of the agreement, Marble will receive compensation from Citadel Mortgages for new customers that engage with the cobranded API solution.
“As we have expanded across Canada this year, we have taken notice and listen to our clients about the desire to be able to access more educational products to help them achieve mortgage freedom faster. We are excited by the Marble Connect solution and how it will allow our mortgage agents to continue offering best-in-class service and knowledge to ensure every Canadian has the opportunity of homeownership in these challenging times and the future ahead,” says Citadel Mortgages CEO Tristan Kirk.
A recent report from Canada Mortgage and Housing Corporation stated that over half of Canadians are borrowing the maximum they can, to achieve the milestone of homeownership. These substantial numbers have presented a demand for increased buying power when it comes to being approved for a higher mortgage limit.
Marble Connect will provide Citadel Mortgages customers an overview of where they stand when it comes to mortgage approval. It also empowers Citadel to work with customers that aren’t quite ready for a mortgage and put them on a MyMarble financial fitness program to improve their financial metrics required for mortgage approval in the future.
Marbles’ proprietary MyMarble platform utilizes the power of machine learning, data science, and artificial intelligence, in leveraging its proven data-driven strategies through technology solutions Inverite, Score-Up, Fast Track and Maestro and Connect to engage in and navigate a clear path towards financial wellbeing and a meaningful credit score.
Contact the author at jon.hopkins@proactiveinvestors.com