Nextech AR Solutions Corp. (CSE:NTAR, OTCQB:NEXCF, NEO:NTAR) said it has begun integration of its mixed reality (MR) solution HoloX, a human hologram application into HoloLens2, which is expected to be available in September 2021.
The implementation will support gesture controls across HoloX’s UI and UX, allowing for users to navigate the application through eye-tracking and hand gestures.
AR/MR smart glasses are wearable computer-capable glasses that add 3D images and animations to a massive screen on individual's glasses. The HoloLens initiative is being designed as a solution to provide a more realistic feeling of human hologram presence, beyond what is currently capable from other in-market solutions.
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The project is the first product coming out of Nextech’s AR Innovation Labs to support head-mounted displays, however, the company said it is now actively looking at other AR glasses manufacturers as well. This work will provide a platform for the development of solutions for industries where immersive interactions are vital to remote collaboration including: education, medical, military field training and others.
In a statement, Nextech CEO Evan Gappelberg commented: “The AR computer glasses industry is going to be substantial with Facebook, SNAP, Apple, Google, Lenovo and Microsoft all coming out with their own version. We are starting with Microsoft as they are clearly targeting HoloLens at corporations and the government, places where we already have customer relationships and we see very specific use cases for our human holograms.”
He added: “We see this integration with Microsoft HoloLens and our powerful content creation application HoloX as one of the key building blocks that sets us up for future success as the AR glasses industry is now rapidly accelerating.”
According to Gartner, by 2035, the digital human economy will become a $125 billion market. Digital human technologies are growing exponentially across many of today’s industries.
Nextech develops and operates augmented reality (AR) platforms that transports three-dimensional (3D) product visualizations, human holograms and 360° portals to its audiences altering e-commerce, digital advertising, hybrid virtual events (events held in a digital format blended with in-person attendance) and learning and training experiences.
Nextech focuses on developing AR solutions however most of the company’s revenues are currently derived from three e-Commerce platforms: vacuumcleanermarket.com (VCM), infinitepetlife.com (IPL) and Trulyfesupplements.com (TruLyfe). VCM and product sales of residential vacuums, supplies and parts, and small home appliances are sold on Amazon.com.
Contact the author at jon.hopkins@proactiveinvestors.com