Nextech AR Solutions Corp. (CSE:NTAR, OTCQB:NEXCF, NEO:NTAR) has revealed plans to launch its NFT (non-fungible token) hologram creator platform.
The company said the creator platform will leverage its human hologram creator platform HoloX, which is expected to launch in the third quarter. Once up and running, customers will have the ability to seamlessly experience its digital collectibles in augmented reality.
Nextech noted that it has a two-staged rollout plan where initially AR human holograms are purchased through a third-party NFT marketplace, then viewed and experienced outside a digital wallet using the company’s HoloX application.
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The second stage of the rollout includes minting the NFT on Nextech’s platform and being able to buy and sell human holograms on the platform.
In addition, the company said it is in talks with existing marketplaces to leverage its newly acquired Threedy.AI 3D content creation technology to turn existing NFT artwork into AR NFTs at scale. Through a simple JavaScript tag integration, NFT product photos are automatically onboarded, 3D models are created for each NFT through the power of AI and hosted on the Threedy’s cloud, and 3D visualizations are served to client properties using web AR/3D, all within a single integrated platform.
Nextech said its platform will support the production of thousands of 3D models per week, further advancing the reach of the NFT market.
“This is an exciting new market opportunity for our Company and when the NFT enabled platform is completed it will squarely put us into the world of blockchain by merging our AR tech with NFT technology,” said Nextech CEO Evan Gappelberg in a statement.
“Our AR creation technology leverages AI allowing us to scale up the production of high-quality and personalized content as a hologram NFT, be it your favorite athletes, artist or artwork. We are continuing to build leading-edge AR solutions for fast-growing industries by coming up with innovative ways of leveraging our tech stack. Our goal has always been to create long-term shareholder value and with this new AR NFT innovation I believe we are succeeding at doing just that,” he added.
An NFT is a crypto asset, representing an intangible digital item such as an image, video, or in-game item. Owners of NFTs are recorded on blockchain, allowing an NFT to be traded as a stand-in for the digital asset it represents. NFTS has generated $2.5 billion in sales so far this year.
Nextech noted that human holograms are a force that is driving the digital economy as well. According to Gartner, by 2035, the digital human economy will become a $125 billion market.
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