DeepVerge PLC (LON:DVRG), an environmental and life science group of companies, has appointed Niamh O'Kennedy as Group Marketing Officer to lead its brand acceleration strategy.
O'Kennedy has worked in the advertising business for more than 20 years, including 10 years at Ogilvy where she worked with clients Ford, Boots, GSK, Heinz and Visa.
At DeepVerge, O'Kennedy will be responsible for implementing cross group marketing strategies to strengthen the brand portfolio of the group within the growing market for Labskin, Skin Trust Club and Microtox products and services.
"I'm joining DeepVerge at an exciting time in its development, when there is a huge rise in demand for products and services served by Microtox, a 34-year heritage brand in the environmental health division,” said O'Kennedy.
“There's enormous potential to widen awareness of the value we can bring to consumers and business clients in the skincare industry as they re-shape access to a digital healthcare future.
“Labskin, a 14-year-old brand and recognised thought leader in the skincare industry with the largest skin microbiome database in the world, powers the new brand, Skin Trust Club and works with many Top 20 global skincare companies. I'm looking forward to bringing fresh insight and ideas into the business to accelerate our growth."