PlantX Life Inc (CSE:VEGA) (OTCQB:PLXTF) (FRA:WNT1) announced a new partnership with professional skier and ski film star Nick McNutt, who will become a PlantX Ambassador.
McNutt, a well-known professional backcountry skier in British Columbia, will help broaden PlantX's brand exposure in Squamish and the Canadian West Coast.
“Nick's contagious passion for plant-based living, sustainability and fitness, as well as his positive energy and inspiring lifestyle, makes him a perfect representative of the PlantX brand,” PlantX Life founder Sean Dollinger said in a statement.
READ: PlantX Life is poised to become a major player in the plant-based lifestyle movement
“He is an iconic sports figure in the Sea-to-Sky corridor, and we are confident that collaborating with him will help boost our ties with the Squamish community and our brand exposure among other like-minded athletes and their following base,” Dollinger added.
McNutt also commented, stating: “I am thrilled to be joining the PlantX family. It is really exciting to have access to so many amazing plant-based products, all in one convenient place.”
McNutt will also curate a list of his favorite PlantX products through a dedicated "Nick's Picks" section on the PlantX US, and Canadian e-commerce platforms, and help further promote the company's offerings to his dedicated audiences across his personal platforms.
Vancouver-based PlantX Life styles itself as the digital face of the plant-based community with a one-stop destination for all things plant-based, like an online shop and meal delivery services. The online shop houses over 5,000 vegan products, and its recently added meal service delivers chef-created dishes straight to the doors of Western Canada. All in all, the company offers more than 10,000 plant-based products.
Contact Sean at sean@proactiveinvestors.com