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Cannabis

The Valens Company enters deal to make beverages and edibles for premier cannabis brand house Gallery Brands

The company said the partnership builds on its balanced portfolio of custom manufacturing agreements with brand houses looking to offer differentiated cannabis products to Canadian consumers across a range of categories

The Valens Company Inc. (TSX:VLNS) (OTCQX:VLNCF) (FRA:7LV) has announced a custom manufacturing agreement with Gallery Brands, a premier cannabis brand house with a carefully curated product portfolio with legacy roots.

Under the agreement, Valens will manufacture both beverages and edibles for two brands under the Gallery umbrella – Blessed and flir - using its patented in-house emulsion technology SōRSE by Valens.

The SōRSE by Valens technology transforms cannabis oil into water-soluble forms to infuse foods, liquids, and topicals without the taste or smell of cannabis. The company said this has resulted in some of the most innovative cannabis-infused products in the Canadian market.

READ: Stifel GMP resumes ‘Buy’ rating, ups target on Valens after it gains US CBD market foothold with Green Roads acquisition

Valens said its enhanced edibles manufacturing platform will also be used to formulate and produce premium confectionery products for the brand house. Gallery will distribute the Valens-manufactured products in Canada using its strong retail and distribution relationships.

"This partnership builds on our balanced portfolio of custom manufacturing agreements with brand houses looking to offer differentiated cannabis products to Canadian consumers across a range of categories,” Valens co-founder, chair and CEO Tyler Robson said in a statement.

"Through this partnership, we are not only helping bring legacy brands to the regulated market in Canada but also meeting the ever-evolving needs of consumers looking for new health and wellness and culinary-inspired cannabis products in two fast-growing product categories in the market,” he added.

Valens noted that Gallery Brands was founded by experienced and trusted legacy market leaders and aims to provide superior quality, precisely dosed, and expertly curated cannabis products to the Canadian market through its portfolio of brands.

The Blessed brand, founded by Angelina Blessed and inspired by her career as a professional Muay Thai fighter, offers health and wellness-focused cannabis products containing elements essential during intense athletic recovery.

The flir brand, created by chocolatier and culinary enthusiast Riley Starr, celebrates exceptional ingredients alongside the experience of cannabis edibles, bringing epicurean cannabis-infused products to discerning food-forward consumers. In addition to Blessed and flir, Gallery also features the Little Farma and Calla brands.

"As an industry leader known for product quality and consistency, Valens has a clear understanding of our vision as a brand group and our mission to reimagine our legacy brands for the Canadian market,” Gallery Brands’ co-founder Angelina Blessed said.

“It was a clear choice for us to partner with them as they hold the advanced capabilities to produce specialty products that align with each brand's unique vision, including low/no sugar and keto options for the Blessed brand and decadent confectionery for flir. We could not be more excited to introduce these exclusive new offerings to the Canadian market in the coming months,” she added.

The Valens Company's products are exclusively formulated for the medical, therapeutic, health and wellness, and recreational segments, and are offered across numerous formats, including oils, vapes, concentrates, edibles and topicals, as well as pre-rolls.

Via its wholly-owned subsidiary Valens Labs Ltd, the firm also has Canada's only ISO17025 accredited analytical services lab, named The Centre of Excellence in Plant-Based Science by partner and scientific world leader Thermo Fisher Scientific.

Contact the author at stephen.gunnion@proactiveinvestors.com

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