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Astralis explains fan focus shift to esports as it prepares to open gaming center in Copenhagen

Astralis explains fan focus shift to esports as it prepares to open gaming center in Copenhagen

Astralis A/S (OMX:ASTGRP) (OTCQX:ASGRF) Founder and Chairman Nikolaj Nyholm tells Proactive the Copenhagen-based esports company is capitalizing on how the younger demographic, including fans ages 10 to 30, are shifting their attention to watching and playing video games as compared to traditional sports.

Nyholm says the group, who operates globally, is on track to open up its first physical flagship store and gaming center at Tivoli Gardens in Copenhagen this month.

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