ImagineAR Inc (CSE:IP) (OTCQB:IPNFF) (FRA:GMS1) said it has signed a three-year revenue partnership agreement with Brazilian soccer team Club Atlético Mineiro to provide its augmented reality (AR) SDK Platform for immersive fan activation and engagement.
The company said Sportheca, a sports innovation center and developer of the club's mobile app, will be managing the integration of the ImagineAR SDK technology, adding that Club Atlético Mineiro is the first Brazilian soccer team to integrate a comprehensive AR platform into their mobile app for immersive fan engagement and activation.
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"We focus on integrating best-in-class technology and ImagineAR provides the most advanced Augmented Reality SDK fan engagement platform for mobile apps today. We are excited to be the premiere soccer club in South America to launch immersive AR campaigns for Club Atlético Mineiro fans around the world starting this Spring," Leandro Figueiredo, business director at Club Atlético Mineiro said in a statement.
"Our global expansion continues with our partnership with Club Atlético Mineiro and Sportheca in Brazil. We are very optimistic that this partnership will grow enormously in the next three years," added ImagineAR chief executive Alen Paul Silverrstieen.
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