Marble Financial Inc (CSE:MRBL) (OTCMKTS:MRBLF) (FRA:2V0) has launched its artificial intelligence-driven financial wellness SAAS platform MyMarble with LSEO Canada Digital Marketing (Canada Finances).
Marble said it is expanding its referral program with Canada Finances, a company that aims to solve the problem of asymmetric information and put Canadians back in the driver's seat.
Since launching in August 2020, Canada Finances has already attracted over 20,000 Canadians looking to obtain vehicle financing each month.
READ: Marble Financial debuts subscription pricing tiers for MyMarble financial fitness platform
“Access to a motivated visitor base of consumers heavily focused on their financial goals presents another new growth channel of opportunity for Marble and further empowers Canadians using its complete personal finance fintech solution that supplies precise expert curated recommendations, insights, and financial literacy,” the company said in a statement Thursday.
Canadian auto sales are expected to surge 37% in 2021 and this increase will result in thousands of consumers turning to alternative online financing options like Canada Finances, to gain a more flexible and transparent service to achieve their financial goal of vehicle ownership. Canadians who use technology like MyMarble can strengthen their approval chances, Marble said.
For consumers to receive the best offers and financing rates in a much shorter time period, Marble said new referral engagement will leverage Canada Finance's customer-centric and automated technology that accurately identifies consumers, who require help from MyMarble financial wellness products.
Marble noted that this engagement will enable thousands of monthly visitors to Canada Finances access to MyMarble's platform, offering AI-powered recommendations, credit monitoring, coaching, and budgeting technology to consistently boost their credit score.
“We are very pleased to be launching MyMarble with Canada Finances in order to reach thousands of vehicle-seeking Canadians that need help achieving their goals,” said Marble Director of Marketing Rich Elliott. “Canada Finances ethical and customer-orientated approach paired with personalized automated technology, is aligned with Marble’s core strategy in helping Canadian consumer achieve access to their dream vehicle.”
Quin Barber, Canada Finances founder, added: “Canada is currently undergoing a financial technology renaissance and consumers are at its forefront. Absolute transparency and an equal approach offered by alternative channels is becoming the new standard. We are pleased to announce our partnership with Marble Financial and their MyMarble platform to better help Canadians leverage machine learning to radically shift the power dynamic of credit back into the end-users hands.”
Contact the author: patrick@proactiveinvestors.com
Follow him on Twitter @PatrickMGraham