Real Luck Group Ltd (CVE:LUCK) (OTCMKTS:LCKKF) said it has appointed Nevzat Ucar as its new head of content.
The esports betting provider said Ucar will play a leading role in marketing and be responsible for driving its global content strategy.
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Before joining Real Luck, Ucar served as head of content for Red Bull and has also held roles as head of video and broadcast for Riot Games and art director for FOX International Channels.
"I am a lifelong gamer, and Luckbox's business targeting the most potentially lucrative esports sector is a compelling opportunity for me. This is a global opportunity to shape our esports community, content and strategy and have fun while doing all of it," Ucar said in a statement.
"Content marketing is a key pillar of our player acquisition and brand strategy as we target growth for Luckbox and Nevzat will play an integral role in that. Having someone of Nevzat's pedigree on board strengthens our marketing team and, importantly, his passion for gaming and esports fits in perfectly with our company ethos," added Real Luck chief executive Quentin Martin.
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