Luckbox's (TSXV:LUCK) Quentin Martin talks to Proactive London's Katie Pilbeam about their latest round of funding, which he says 'seemed like a really opportune time to do a raise and execute on our long term strategy for the next couple of years'.
The $5mln will be used to scale up, after building a global esports platform to aim is to grow revenue to several million in the years to come.
Martin discusses their customer acquisition strategy and decision to game up with IEM Katowice 2021, a major esports tournament starting this week.
Held in Poland, attracting millions of viewers with huge prize funds for participants.