ImagineAR Inc (CSE:IP) (OTCQB:IPNFF) (FRA:GMS1) announced Monday a partnership agreement with BOOK YOUR STADIUM to deliver 'one-of-a-kind' augmented reality (AR) experiences from soccer clubs in LaLiga (Spain) to fans around the world.
The clubs, which BOOK YOUR STADIUM is currently offering in the platform are Real Madrid CF, Real Sociedad CF, Real Valladolid CF, Valencia CF, Athletic Club, Osasuna, Real Betis Balompie and RC Celta. Throughout 2021, several national and international clubs are expected to join the platform.
"We have developed a revolutionary online e-commerce fan engagement site and incorporated 'best of breed' innovative digital products. ImagineAR is a leader for sports fan AR engagement and we are going to partner on unique fan AR immersive experiences featuring top LaLiga soccer club players,” said Joaquín Martínez, CEO of BOOK YOUR STADIUM, in a statement.
“Additionally, we are now an authorized ImagineAR partner to market their SDK platform to LaLiga clubs for integration into their existing mobile apps which are used by tens of millions of fans around the world," Martinez added.
BOOK YOUR STADIUM (www.bookyourstadium.com), currently available in Spanish, is expected to be available in English in February 2021 and expand globally. Initially, soccer fans can choose from over 200 experiences, adapted to the current health restrictions, to select from historical clubs in LaLiga.
Some examples of experiences available include: access to virtual match experiences with exclusive content and games, e-sports matches with football players, Immersive AR experiences, virtual autographs, original match day events, or enjoy club lunch at home. In addition, there is the option of the SPORTBOX, a themed gift box full of surprises with selected experiences from some clubs.
Alen Paul Silverrstieen, CEO of ImagineAR, added: "As we continue to aggressively expand globally, our partnership with Book Your Stadium will drive a new direct-to-consumer revenue market channel delivering unique immersive AR mobile engagements to European fans featuring international soccer stars of LaLiga."
In other company news, CEO Silverrstieen will be one of the key presenters in the GSIC (Global Sports Innovation Centre Powered by Microsoft) member-only event on January 28.
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