World High Life PLC (LON:LIFE) has announced that its wholly-owned subsidiary, London-based Love Hemp, has launched its brand across 200 Boots stores nationwide and on boots.com.
The firm said all Love Hemp products are certified THC-free, third-party tested under strict laboratory conditions and have a guaranteed CBD concentration and that the brand “is proud to operate in a regulated way in an unregulated market”.
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Love Hemp's products available in-store and online at boots.com include CBD oil liquid drops in natural, peppermint and cherry flavours as well as CBD atomiser sprays in peppermint and Valencia orange.
Products contain a variety of strengths from 600 milligrams (mg) CBD to 3,000mg CBD to appeal to both beginners or experienced consumers.
Love Hemp was established in 2015 after two London entrepreneurs, Tony Calamita and Thomas Rowland, spotted a gap in the market for a high quality and innovative CBD brand, said the Aquis-listed company, and produces CBD products, ranging from oils and sprays to edibles and cosmetics.
“As consumers focus on holistic wellness and demand authenticity, the demand for CBD is continually increasing,” said Love Hemp’s chief executive Tony Calamita in a statement.
“Launching nationally in-store and online with Boots is a real turning point in the UK for Love Hemp, as it's important to reassure our consumers that they are buying credible products from credible retailers.”