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World High Life subsidiary Love Hemp launches new Buzz Leaf consumer brand

The Buzz Leaf brand will have more freedom on the types of product categories it includes, from vapes to full spectrum CBD oils and enhancement products

World High Life PLC - World High Life subsidiary Love Hemp launches new Buzz Leaf consumer brand

World High Life PLC (LON:LIFE) said its subsidiary, Love Hemp, has launched a new consumer brand called Buzz Leaf targeted at a younger demographic in order to grow market share.

The cannabidiol (CBD) group said the Buzz Leaf brand will have more freedom on the types of product categories it includes, from vapes to full spectrum CBD oils and enhancement products such as hangover remedies or cognition and libido enhancers.

READ: World High Life says Love Hemp awarded international quality certification

Buzz Leaf’s product range also includes the release of four broad spectrum CBD infused e-liquids with added terpenes that will be available exclusively at cbdoilsuk.com.

The e-liquids will feature exotic flavours such as Blue Mist, Blue Dream, Tigers Blood and Watermelon OG and are designed to be appealing to a diverse audience.

Aside from the e-liquids, World High Life said Buzz Leaf is also planning to launch a full range of CBD products including capsules and oils.

"With consumers demanding more high-quality products at reasonable prices, our goal is to not only deliver strong margins for Buzz Leaf, but also provide competitively priced, high-quality product options for a wider range of consumers - we really want to have something for everyone", Love Hemp chief executive Tony Calamita said in a statement.

World High Life's shares were trading at around 8p on the Aquis exchange at mid-morning on Thursday.

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Quick facts: World High Life PLC

Price: 6.75 GBX

AQSE:LIFE
Market: AQSE
Market Cap: -
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