InnovaDerma PLC (LON:IDP) has launched a new ‘Choc’ range of its Skinny Tan products across 680 Superdrug stores in the UK.
The beauty and personal care products group said it will add five new products to its range of 58 self-tanning lotions, all of which are vegan friendly and use biodegradable packaging.
WATCH: InnovaDerma's Joe Bayer looks to the future with confidence as he takes over as chairman
The new products will be sold exclusively at Superdrug from early December.
“We are excited to be launching the new limited-edition 'Choc' range for Skinny Tan, which will hit Superdrug shelves and our DTC platform in early December”, said InnovaDerma chief executive Kieran Callan.
“The new range is 'choc' full of natural cocoa extracts, perfect for the festive period and is another example of the continuous innovation that is fundamental to growing our business", he added.
