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Tekcapital confirms launch of Lucyd’s Richard Sherman sunglasses

NFL Star Richard Sherman, who is Lucyd’s chief brand officer, has helped develop the shades, which are described as “combination of sports memorabilia and premium sunglasses”

Tekcapital PLC - Tekcapital confirms launch of Lucyd’s Richard Sherman sunglasses
The Sherman Shades are now available from Amazon for US$49.99

Tekcapital PLC’s (LON:TEK) Lucyd portfolio company has launched its Sherman Shades – the highly-anticipated range of sunglasses co-designed by NFL star Richard Sherman.

The Super Bowl-winning cornerback currently plays for the San Francisco 49ers, but he is also the chief brand officer at glasses maker Lucyd.

READ: Tekcapital hails latest patent application by portfolio company

Sherman Shades, which are described as a “combination of sports memorabilia and premium sunglasses”, will come in four limited edition designs: Showtime, Fire Up, Coaster and Cool Down.

The sunglasses are now available for purchase on Amazon. Those who buy the shades will be entered into a sweepstake to win an American football signed by Sherman himself.

“At a starting price of US$49.99, and a limited run, Sherman Shades offer unprecedented value as sunglasses and football memorabilia in one,” said Lucyd’s chief executive and founder, Harrison Gross.

Tekcapital chairman, Clifford Gross, added: “We are delighted to see the continuing progress of Lucyd with their exclusive launch of Sherman Shades.”

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