The Super Bowl-winning cornerback currently plays for the San Francisco 49ers, but he is also the chief brand officer at glasses maker Lucyd.
Sherman Shades, which are described as a “combination of sports memorabilia and premium sunglasses”, will come in four limited edition designs: Showtime, Fire Up, Coaster and Cool Down.
The sunglasses are now available for purchase on Amazon. Those who buy the shades will be entered into a sweepstake to win an American football signed by Sherman himself.
“At a starting price of US$49.99, and a limited run, Sherman Shades offer unprecedented value as sunglasses and football memorabilia in one,” said Lucyd’s chief executive and founder, Harrison Gross.
Tekcapital chairman, Clifford Gross, added: “We are delighted to see the continuing progress of Lucyd with their exclusive launch of Sherman Shades.”