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Online estate agent Purplebricks finds a home on AIM

Published: 14:50 17 Dec 2015 GMT

Proactive speaks to Michael Bruce, chief executive of newly-listed online real estate platform Purplebricks (LON:PURP) about the company’s hybrid model, which is set to change the way houses are sold and let.

The firm belongs to a new breed of agencies offering a rival service to traditional estate agents that is web-based and cheaper.

It has 4,300 homes for sale and undercuts the traditional agencies by charging a flat fee of £665 plus VAT, or £965 in certain parts of London.

Today the company listed on London’s AIM market, raising £25mln in the process.

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