"The launch of bingo allows our partners to attract and acquire new player segments, as well as giving our current players more content choice,” said Jane Ryan.
() has launched a new mobile-first bingo product across its business-to-customer white label casino network of sites.
The new product, provided by Pragmatic Play, is aimed specifically at mobile players and includes a unique in-game lobby system.
Nektan highlighted that the new production addition enhances the company’s growing portfolio of premium casino gaming content.
"The launch of bingo allows our partners to attract and acquire new player segments, as well as giving our current players more content choice,” said Jane Ryan, Nektan chief operating officer.
“The large majority of our players are on smartphones and we're confident that the mobile-specific UX and in-game lobby will drive increased mobile traffic.
“We look forward to delivering incremental gaming revenue to existing white label casino partners as well as working with new bingo-focused partners."
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