DP Poland PLC (LON:DPP) shares jumped on Friday on news it had expanded its store estate to 66 in the first quarter, covering 30 Polish towns and cities.
In a trading update ahead of its AGM on Friday, the company, which operates the Domino’s Pizza franchise in the country, said it had opened three new sites in the quarter as well as signing leases for another four.
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The group added that trading in the period had been in line with management expectations.
Peter Shaw, chief executive, added that a marketing campaign launched in the second half of January featuring Polish celebrity chef Damian Kordas had been “effective at driving sales”, as had a partnership with online food delivery site Pyszne, with all of DP Poland’s stores now on the Pyszne system.
In mid-morning trading, the shares were up 3% at 8.8p.
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