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Taptica remains in discussions with unnamed acquisition target

The AIM company revealed earlier this month that it was in discussions with an unnamed takeover target, and those talks are still ongoing

mobile advertising
Taptica uses ‘big data’ to target adverts at its clients’ desired audiences

Mobile advertising group Taptica International Ltd (LON:TAP) has confirmed it is still in discussions with a potential acquisition target.

The confirmation came in a brief trading update, in which bosses said the group’s performance was in-line with expectations. Net cash totalled US$54.5mln at the end of December (30 June 2018: US$42.1mln).

READ: Taptica suspends share buyback program as it begins talks with potential acquisition target

Earlier this month, Taptica told investors it had entered into preliminary discussions with the unnamed target but declined to give any further information.

There were no additional details provided this time around either, just the usual cautionary note that “there can be no certainty that any transaction will follow or regarding the terms of any such transaction”.

The mobile advertiser, which uses ‘big data’ and artificial intelligence to target adverts at its clients’ desired audiences, will announce its full-year results on March 26.

Quick facts: Tremor International Ltd

Price: 153.5 GBX

Market: AIM
Market Cap: £188.42 m

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