Graphene products specialist Directa Plus PLC (LON:DCTA) is to offer 1,000 shirts containing ‘advanced thermal circuits’ available to test by customers before Christmas.
Giulio Cesareo, chief executive, told Proactive the thermal shirts will be marketed through a web promotion.
READ: Directa Plus targets India as it extends partnership with textiles giant Arvind
Directa is already working with Indian group Arvind on thermal regulated jeans – ie cool down when you are hot and retain heat when cold.
The company has also joined with top brands Oakley and Bioracer, which used Graphene Plus (G+) to launch a cycling jersey in early July.
The G+ Graphene Aero Jersey was treated with G+, which helps to regulate body temperature, reduce sweat and body odour.
Textiles and environmental products will be company makers for Directa, believes Cesareo.